The ‘Industrial Loft’ strives for new forms, lines and colours, developing an original home living culture.

One of the most compelling trends at the latest edition of the Salone del Mobile event was the creative use of special effects, celebrating artisan excellence and contemporary design. This sophisticated evolution of traditional lacquered surfaces introduces a new dimension of elegance and originality, making every element unique and distinctive. 

The satin-finish metal effect, with its clean, minimalist aesthetic, is the pinnacle of innovation and experimentation in the world of design. This versatile choice offers great opportunities for customisation, allowing designers and interior specialists to create environments that perfectly reflect the style and personality of their customers.

It represents an unmissable opportunity to produce unique and unforgettable designs. The satin-finish metals of ICA Pidilite’s ‘Urban Matter’ range are available in five different versions: lead, gold, steel, bronze and copper.

ICA has studied new ways to express ideas, create finishes and shades, combine signs and colours to bestow a decorative connotation on surfaces, which become the actual project themselves.

The slightly brushed effect on the surface, combined with its aged patina, creates movement and distinctive nuances, providing a highly appealing twist for a contemporary style.

The moods are an effective way to propose new solutions, by analysing changing market needs, striving for new forms, lines and colours, and developing an original home living culture.

The ‘Industrial Loft’ proposes dark and metropolitan colours, revisited vintage objects used in an unprecedented way, a clearly defined, attentive industrial recovery project featuring a succession of spaces awaiting to be transformed. The area of style emerges with brick walls and a cement floor, but above all textured woods, oxides and metallic effects.

The ‘Modern Classic’ solution features distinctive and personal signs that reflect a rigorous and passionate approach to furnishing. The interiors are warm and elegant: light bathes the objects making them come alive and enhancing their appeal. Satin-finish copper, dark wood, mortar, and matching lacquers create a novel atmosphere in the home.

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