Pepperfry, India’s leading e-commerce furniture and home decor company, and Infra.Market, one of India’s leading construction materials companies, have announced a strategic partnership to enhance customer experience and offer a wider range of products and services.

Infra.Market’s in-house brand, IVAS Homes, deals with modular kitchens, sanitaryware, bath fittings, tiles and designer hardware. Pepperfry’s presence in Infra.Market stores will create a one-stop destination for all home needs, from furniture, mattresses and home decor to renovation services and building materials.

Pepperfry and Infra.Market are joining forces to launch store-in-store formats of Pepperfry in Infra.Market locations across multiple cities, including Bengaluru, Hyderabad, Pune, Kolhapur, Sangli, Aurangabad, Alibaug, Panvel, Nagpur and Nashik.

Infra.market aims to power Pepperfry’s modular furniture segment in the latter’s stores across Mumbai, Pune, Vadodara, Ahmedabad, Chandigarh and Kolkata.

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