On India’s 77th Independence Day, Greenply Industries unveiled the second leg of its #PlasticFreeTiranga campaign as a follow-up to its 2022 initiative. The company is calling upon citizens to join the movement against plastic pollution, which has emerged as an urgent ecological crisis.

India generates 25,000 tonnes of single-use plastic waste daily. The cornerstone of the initiative is the thought-provoking digital film that underscores the urgency of adopting sustainable alternatives and discouraging the use of single-use plastic.

Through compelling visuals and storytelling, the digital film showcases the detrimental effects of plastic on the environment and highlights the importance of adopting sustainable alternatives. Check it out on Greenply’s YouTube channel.

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